lol love this use of YouTube - the internet..... the great leveler :)
Who needs a tv platform like Ellen has when you have YouTube and a video camera.
Branding Firm Appeals to Ellen in JC Penney Dustup
JC Penney's fair-and-square mantra doesn't extend to its vendors, according to a disgruntled branding firm.
Hudson & Broad, a New York-based visual merchandising and branding firm, is suing the retailer for $40 million, alleging "breach of contract and misappropriation of trade secrets." But, not content to let the disagreement play out in court, Hudson & Broad is appealing to JC Penney's famous spokeswoman, Ellen DeGeneres.
In a video posted on YouTube, Hudson & Broad President James Maharg asks for Ms. DeGeneres' support. (The video boasted 132 views as of this afternoon.)
So what do you think? how long before JC Penny comes to a confidential agreement?