Friday, November 12, 2010

Kinect camera watching you watching it

TG Daily running an article about the MS Kinect watching you watching it.

http://www.tgdaily.com/games-and-entertainment-brief/52494-kinect-wants-to-track-your-movementsfor-advertisers
Did you know thanks to the Kinect motion camera, Microsoft can now see how you play your Xbox 360 games? And it wants to send this information to marketers.


But do you care is the question?


If someone gave me the direct benefit of having a camera in my living room and it made me $10 a month for watching me, watching tv, then i'd do it.

The problem is companies tend to hang on to the direct revenue or bury it in offset costs (cheaper harder etc).

That's the real story here.
 
 
Cheers,
Dean

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