Monday, March 24, 2008

Nice Mashup - www.PrimeTimeRewind.tv

Jeff Pulver has knocked together a nice IP TV mashup;
http://www.primetimerewind.tv/

No business model associated at the moment, and I think they are going to run out of squares really quickly with all the tv content going online.

But a great example of knocking together a quick and dirty mashup.....wondering whats going to happen once they throw up a business model in front of it?


Cheers,
Dean

The Internet Bah!

Lol - I love the Internet Wayback machine and other ways about looking back in time online to see just really how stupid we actually are.

http://www.newsweek.com/id/106554

It's a great way to stretch your mind 'forward' as well - when you start to think about how little we really do know and how we aren't really much more than ant's running around like crazy thinking we are making progress while acting all self important - it frees your mind up to think outside the square and move into a more paradigm shift about what is and isn't feasible.

I think my favourite quote is this
"What the Internet hucksters won't tell you is that the Internet is one big ocean of unedited data, without any pretense of completeness. Lacking editors, reviewers or critics, the Internet has become a wasteland of unfiltered data. You don't know what to ignore and what's worth reading."

Sounds like some famous last quotes of some editors and hard copy writers I know.


Cheers,
Dean
BTW - WTF do I know about predictions ...like Vodka 360 could really become the next biggest thing to drink and sold all over the world while cleaning and greening our lives :)

Sunday, March 23, 2008

WTF is 'Eco' Luxury Vodka

I mean seriously any idiot that buys this Vodka 360 deserves to be ripped off.
Go here for more barf material http://www.vodka360.com/

I'm sure somewhere in NY there is some 'money' guy impressing his queens girlfriend and paying way more than he should and I don't place the blame on him but place is solely at the feet of the marketing company like a dead cat should be.

Seriously there should be some code of morals among marketers that says next time someone comes into your office with an idea as stupid as this you should be bound by a code of conduct to laugh their ass back onto the street where it deserves to be regardless of how fat the invoice will be.

Van Wagner...you also have a lot to answer for as well for that billboard....enjoy that summer home of yours in the Hampton's.


Cheers,
Dean

Thursday, March 20, 2008

CD User Experience

So I doubt anyone in the music industry will actually read this but I have to vent.

Has anyone reading this blog recently had "an enjoyable cd opening user experience"? I mean seriously how hard is it to open the wrapping/stickers/crap that is associated with a new cd in order to play it and enjoy it.

I think it's once of those crappy tasks in life that is just annoying enough to piss people off but because we do it so infrequently it's just something we brush off.

The only problem is I tend to buy my cd's in big lots - I'll go crazy on amazon and order 10-12 at a time about 4 times a year and it's pretty rare for me just to walk into a store to buy 1 cd.

So every time I get a delivery I then have to spend about 3 minutes a cd, unwrapping that shitty plastic wrap that you can never find the seal for. Then I have to break that sticky thing on the top- that never peels off correctly so always require 2 sides plus the top. Then you have to peel off those paper stickers they put on the front of the case like "new" or "top 10 for 2008" or like whatever.

And if they can invent post-it note sticky formula - why it is that the gum they use on those paper stickers never really comes off no matter how hard you try.

I'm sure Moby or Madonna have their cd's hand delivered to them in a padded envelope from a record exec straight from the printer but for the little people., paying for the experience of listening to a new cd ....you get crappy frustration before you can enjoy listening which kind of bums out the experience.


Cheers,
Dean
P.S. yes I know downloads are going to save the world......for now I like my music drm free and on something where my right to listen doesn't change when I replace a hard drive or something like that.

Wednesday, March 19, 2008

Immersive Subway Advertising

I was on the Shuttle subway last week (the one that runs from Times Square to Grand Central and back) when I took these pictures.

Swiffer has done an amazing job in 'immersive advertising'.

The entire subway car (and the whole train I'm assuming) are covered walls and ceilings. Not just regular advertising but every surface on the all 4 walls and ceiling.

It visually feels like you are walking into a swedish sauna and although it still smells like crap (you know a regular NY subway) it's an incredbly effective advertising campaign.
I still dont want to buy their product (it's a pretty average product-we've tried it before) but as far as moxy/kudos for their marketing team, great job.


Cheers,
Dean

Tuesday, March 18, 2008

AdClub Meetup

I’m going to be speaking at Adclub this month on behalf of one of my clients http://www.amethon.com/
http://www.amethon.com/Content_Common/pg-Mobile-Analytics.seo

AdClub is a once a month event held here in NY with about 200 of the 'brightest and smartest' from the Madison Avenue advertising agencies.

So if you have an interest in mobile wap sites and mobile analytics or one of the other speakers topics be sure to come along.

It’s mainly targeted at advertising agencies so if you are in the space it’s always an interesting network event.

The Advertising Club of NY March - Marketing Goes Mobile
March edition of the Advertising Club Meetup will focus on mobile marketing. Presenting are Phil Miano (Microsoft Mobile), Dan Mason (ESPN Mobile), Dean Collins (Amethon Solutions), Bob Horne (Cellit Mobile) and Zoombak.
When: Tue, Mar 18 from 07:00 PM - 09:00 PM
Where: Microsoft Office - 1290 Ave of the Americas, New York, NY 10104 (map)
Add to your calendar: Outlook Google Yahoo Apple iCal Click here for more details


Cheers,
Dean

BTW here is the deck that I used on the night. Hope everyone had a good time and got something worthwhile from the presentation.

Monday, March 17, 2008

BarCampNYC3


So time to get back to work but wanted to say thanks to all of the organisers of BarCampNYC3.
It was a great weekend with lots of people learning and sharing.
Photo attribs for the montage above from all the people above who posted at http://www.flickr.com/search/?q=barcampnyc3 be sure to check out some of the other shots.


Cheers,
Dean

Friday, March 14, 2008

Yeehaa BarCampNYC3 is finally here

I swear I've been grinning all week. The thing that I look forward to living in New York about the most is finally here.




http://www.barcamp.org/BarCampNYC3

It's an all weekend geekfest from Saturday morning at 11am until 6pm Sunday - 31 hours straight through (probably with no sleep courtesy of redbull).

I'll probably posting updates here but if you google or jump on flickr with the tag "barcampnyc3" you'll find a ton of online content.

Like a kid in a candy store :)


Cheers,
Dean

Alex Lodico Ensemble

This is what I love about NY.

I caught the S subway this evening and at the 42nd street end is a 6 piece Jazz band with an absolutely hammering trombone player.

There was about 20-30 people just standing around and listening. I captured it on video but my cell phone just doesn't record loud music well.

I bought a cd from them for $10 and have uploaded 4 of the tracks into the "music of the day" box on the bottom right.

Apparently they are called the Alex Lodico Ensemble - dont know if they play gigs around town but they sure know how to fill a train station.


Cheers,
Dean

Update - 31st March 2008
P.S. someone just emailed me this YouTube link to a clip at Penn Station http://www.youtube.com/watch?v=NO-jnn9a8YI

Thursday, March 13, 2008

Spring Baseball Training

Ahh it's so cute....and a great sign that Spring is finally here.

Kids were out training on the baseball diamond at the park across the road from our apartment yesterday afternoon.

It's a good things will be getting back to normal around here and we can finally get out of the house and become normal human beings after winter again.



Cheers,
Dean