Thursday, November 26, 2009

Associated Content

Interesting interview about Associated Content - what caught me was the comment at the 2.15 mark about how associated content has 300,000 'content providers', wtf?

So basically 300,000 people are creating this content that results in 27m unique users per month. (number 38 site in the USA).

So if you look at this page; it appears they are paying $1.50 PPM, so for every thousand pages views you make $1.50, and it scales up from there.

So is anyone making any real money from this?

And at $1.50 PPM is associated content making any real money? with remnant advertising paying less than that how much are they making in arbitrage and is anyone advertising on associated content sites seeing any real ROI on their direct add purchases?


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