Monday, July 14, 2008

YouTube product placements

Great article in the washington post today

http://www.washingtonpost.com/wp-dyn/content/article/2008/07/12/AR2008071200141.html

I love this part in particular;

Product placement and corporate sponsorships have been seeping into new, user-generated turf lately. This year, Sprint Nextel is offering a few bucks to people who incorporate a new Samsung phone into a home video and post the results to YouTube. The first 1,000 videos to incorporate the Instinct phone get $20 apiece, and one grand prize-winning entry will win $10,000.

I've often advised people to take full advantage of YouTube and all it has to offer - basically it's a public resource and any day you get to move video hosting off your site so they have to foot the bill is a great day.


Cheers,
Dean

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